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​DADCAMP Branding Guidelines
The DADCAMP brand includes the words, phrases, symbols, videos, images, designs and other distinctive brand features associated with DADCAMP and our services (“Brand Assets”). Examples of our Brand Assets include the word “DADCAMP” - “You Have What It Takes” and our logos.
DADCAMP encourages and supports other designs and creative ideas that promote DADCAMP events, sponsorship opportunities, and promotional engagements. At the same time, we must protect our reputation and brand identity. So we ask that you follow these Brand Guidelines, which are intended to promote consistent use of our Brand Assets. This makes it easier for people to instantly recognize references to DADCAMP and prevents consumer confusion. These guidelines also help protect DADCAMP’s intellectual property.
If you don’t agree to these Brand Guidelines, you don’t have a right to, and shouldn’t, use the Brand Assets.
 
Do:
  • Use our Brand Assets to refer to DADCAMP, our events, promotional materials, and any other services we offer.
  • Write “DADCAMP” as a single word in all caps.
  • Write “You Have What It Takes” exactly as shown.
  • Use the official DADCAMP font:  Montserrat in designs where “DADCAMP” is featured in a title or stand-alone asset.  This does not include general text.
  • Comply with our Logo Guidelines.
Don't:
  • Use the Brand Assets in a way that suggests or implies partnership, sponsorship or endorsement by DADCAMP.
  • Modify or alter the Brand Assets.
  • Incorporate the Brand Assets, or anything confusingly similar, into your trademarks, domain names, logos or similar content.
  • Use the Brand Assets in merchandise or other products such as clothing, hats or mugs without written consent and design approval.
  • Assert rights over the DADCAMP brand or Brand Assets, whether by domain name registration, trademark registration or anything else.
  • Use trademarks, domain names, logos or other content that imitate or could be confused with DADCAMP.
To help us address future branding issues, we may modify these Brand Guidelines, without notice to you. We’ll post the most recent version on our website. You’re responsible for following any modified terms, so be sure to review these Brand Guidelines regularly.
 
 
DADCAMP Logo Guidelines
The DADCAMP brand includes the words, phrases, symbols, designs and other distinctive brand features associated with DADCAMP events and services.


Requirements
Before using a DADCAMP logo, please be sure to follow our basic rules:
  1. Comply with our Branding Guidelines.
  2. Don’t alter the shape, proportion, color or orientation of the logos. If you need a different color combination other than what is provided, please contact DADCAMP  by submitting a request here.  
  3. Provide padding around the logo for all print and/or digital designs. This helps our logo appear clean and uncluttered.
Finally, if you have any questions about logo usage, you can reach us here.